Fiverr is an Israeli online marketplace for freelance services.


Fiverr is an Israeli online marketplace for freelance services. The company provides a platform for freelancers to offer services to customers worldwide

Fiverr International Ltd.
Fiverr Logo 09.2020.svg
Type of site
Available in English, Spanish, French, Dutch, Portuguese, Italian, German
Traded as NYSEFVRR
Area served Worldwide
Industry Online marketplace
Freelance Marketplace
Online outsourcing
Commercial Yes
Registration Required
Launched 1 February 2010; 11 years ago
Current status Active



Fiverr’s former headquarters in Tel Aviv

Fiverr was founded by Micha Kaufman and Shai Wininger, and was launched in February 2010. The founders came up with the concept of a marketplace that would provide a two sided platform for people to buy and sell a variety of digital services typically offered by freelance contractors. Services offered on the site include writing, translation, graphic design, video editing and programming.[1][citation needed][2] Fiverr’s services start at US$5, and can go up to thousands of dollars with gig extras. Each service offered is called a “gig”.[3]

The website was launched in early 2010 and by 2012 was hosting over 1.3 million Gigs.[4] The website transaction volume has grown 600% since 2011. Additionally, has been ranked among the top 100 most popular sites in the United States and top 200 in the world since the beginning of 2013.[citation needed]

On June 1, 2010, Fiverr received a seed investment of US$1 million from Guy Gamzu and other angel investors, and in May 2012, Fiverr secured US$15 million in funding from Accel Partners and Bessemer Venture Partners, bringing the company’s total funding to US$20 million.[citation needed]

In December 2013, Fiverr released their iOS app in the Apple App Store,[5] and in March 2014, Fiverr released their Android app in the Google Play store.[6]

During August 2014, Fiverr announced that it had raised US$30 million in a Series C round of funding from Bessemer Venture PartnersAccel (formerly known as Accel Partners) and other investors. The round brings their total funding to date to US$50 million.[citation needed]

In October 2015, started legal action against 1,114 Fiverr sellers it claims provide fake reviews on the US version of its website. Fiverr did not dispute Amazon’s allegations and stated: “As Amazon noted, we have worked closely together to remove services that violate our terms of use, and respond promptly to any reports of inappropriate content.”[7] Amazon filed suit after an undercover sting.[8]

In November 2015, Fiverr announced that it had raised US$60 million in a Series D round of funding, led by Square Peg Capital. The round brings their total funding to date to $110 million.[9] At the same time, the company announced that it was expanding the marketplace to allow sellers the ability to price productized services, known as Gigs, at prices above the original US$5 price.[citation needed]

In June 2019, it listed on NYSE.[10]

On February 19, 2020, the company reported $107.1 million in revenue for the 2019 fiscal year.[11]


In 2017, Fiverr acquired video creation marketplace VeedMe.[12]

In January 2018, AND CO, maker of software for freelancers, was acquired by Fiverr. CEO Micha Kaufman said at the time that many of AND CO’s capabilities, such as invoicing, are “baked into” the Fiverr marketplace, but “the vast majority of freelancing is happening offline”—and Fiverr wants to enable those offline relationships.[13]

In February 2019, Fiverr acquired premium subscription-based content marketing platform, ClearVoice which was founded in 2014.[14]

In August 2020, Fiverr acquired SLT Consulting, a boutique digital marketing agency specializing in social media marketing, search and SEO, as well as brand and content marketing.[15] The agency built its business using Fiverr.[16]

In February 2021, Fiverr acquired creative talent marketplace Working Not Working.[17]


Fiverr serves to allow listing and applying for small one-off jobs, or gigs, online. Jobs listed on the platform are diverse and range from “get a well-designed business card” to “help with HTMLJavaScriptCSS, and jQuery“.[18] Fiverr is a company built on the model of listing temporary work positions. Freelancers work in a variety of workplaces, ranging from home to office.[19] Fiverr serves as e-commerce platform to freelancers & companies to sell their services by using their gigs. Gig is basically an advertisement of services. Gig include all the details of a services same like ecommerce products [20] The pricing of Gigs depends on how much a seller earns per completed task.[21] The buyers buy services in the form of gigs.

Fiverr has received criticism for advertising very cheap graphic services. At the end of 2014, Fiverr’s Facebook page advertisement saying “You’re paying too much for design” caused a public outcry.[22] In 2013, Fiverr lifted the five dollar base price and began allowing logo designers, graphic artists, voice over artists and other sellers to charge the base prices they set for themselves.

Fiverr gives 100% privileges to buyers thereby neglecting seller rights. After a job has been completed, a buyer has the full rights to request for a refund.[23] Critics argue that Fiverr needs a balance in their equal-rights policy for both sellers as well as buyers.[24]


In 2017, Fiverr was criticized for advertisements portraying unhealthy living and excesses in work behaviors as ideals to live up to.[23]

Better Business Bureau ratings

In 2018, Fiverr received an “F” rating from the Better Business Bureau, which is the lowest grade that can be given. In 2019, Fiverr received a “B” rating after responding to customer complaints. [25]

  • Business data for Fiverr:

    Earn money on Fiverr Nasdaq]

    What is Fiverr?

    Fiverr is an online marketplace for freelance services with low-cost providers from all over the world.

    The idea behind their brand is to streamline the process of hiring or getting hired as a freelancer. The online marketplace cuts out the middleman of hiring, firing and HR departments. Smaller businesses can get things done on a more case by case basis and freelancers have the freedom of selling their services at any time to any company.

    Fiverr lets clients pay in advance for Gigs, which constitute any digital service ranging from WordPress design, logo design, writing services, transcriptions, to even voiceover work. Although all services were priced at $5 when the site initially launched, freelancers can now set their price to whatever they choose and can offer package deals, or Gig Packages.

    How Does Fiverr Work?

    Fiverr works by letting buyers pay in advance for “gigs” which are any type of freelance service, ranging from web design, to social media marketing, to copywriting.  When Fiverr first launched, all gigs were originally priced at $5, but now freelance sellers can decide to charge more or offer packages of services.  Orders are typically completed within a day or two, but the delivery time is set by the seller and can take longer if the seller has a queue of orders.  When your order is successfully completed, the seller will receive 80% of the total order value. For example, a $5 gig means the freelancer will receive $4 for a completed order.

    There are two ways to view the site, as a freelancer or as a buyer. First, I’m going to explain the terms they use on their site and then I’ll break down how the process works for the buyer and the seller.

    There are two ways to view the site, as a freelancer or as a buyer. First, I’m going to explain the terms they use on their site and then I’ll break down how the process works for the buyer and the seller.

    Read more in our detailed Fiverr review.

    Fiverr is an Israeli online marketplace for freelance services.

    Fiverr Terms

    • Gig: A service offered on Fiverr’s website. Gig example: “I will write you an excellent press release for $5”
    • Seller: A registered user (freelancer) who offers Gigs
    • Buyer: A registered user who purchases Gigs (When a Gig is purchased, it’s called an order)
    • Post a Request: A buyers request for services (Gigs) if they have a specific need


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